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Sentiment and topics

Check how AI speaks about your brand, including the context of recommendations and criticism.

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Intren – SEO Sentiment overview: 423 mentions, 345 positive, 78 neutral, zero negative, a 90.8% score, filters, daily trend and distribution. Explore the real Sentiment dashboard
One measurement system
OpenAI APIGemini APIPerplexity APIGoogle AI OverviewGoogle AI ModeChatGPT

API measurements and separately measured interfaces can produce different results. Measurements describe the configured prompts and retrieval context.

AI Visibility

What question does it answer?

Frequent mentions do not necessarily mean a favourable brand image. Sentiment analysis highlights positive, neutral, and negative contexts for closer review.

Real project · Intren – SEO

How does AI portray your brand?

The Sentiment dashboard combines an overall picture with individual answer evaluations and recurring phrases. Inspect broad sentiment alongside the actual wording used.

Intren - SEOSeptember 13–October 13, 2026 · 6 AI models · 3 tags · all prompts

Total mentions

423

Within the selected period.

Positive mentions

345

81.6% of mentions.

Neutral mentions

78

18.4% of mentions.

Negative mentions

0

0% of mentions.

Sentiment score

90.8%

0 means negative, 50 neutral and 100 positive.

The 90.8% sentiment score is different from the proportion of positive mentions, which is 81.6%. It represents aggregate sentiment mapped onto a 0–100 scale.

Fixed project figures from the supplied admin screenshots, not a live report. Mentions and phrases are separate data scopes. The original interface is in Hungarian.

01

Summary, daily trend and sentiment distribution

The own-brand view shows five key metrics, daily changes and the positive, neutral and negative distribution. Filter by period, AI models, tags, sentiment and prompts. Separate tabs cover own-brand and competitor sentiment, phrases and topics.

Intren – SEO Sentiment overview: 423 mentions, 345 positive, 78 neutral, zero negative, a 90.8% score, filters, daily trend and distribution. Open the full-size screenshot
Summary, daily trend and sentiment distribution · Intren – SEO
02

Classifications and written evaluations for each answer

For the same question about services, the ChatGPT, Gemini API, Google AI Mode and AI Overview examples are positive. The OpenAI API example is neutral: it lists services without explicitly evaluating them. Each row includes timestamp, model, prompt and written reasoning, with accessible answer details.

AI answers and evaluations table with timestamps, AI models, prompts, positive or neutral classifications, written assessments and detail buttons. Open the full-size screenshot
Classifications and written evaluations for each answer · Intren – SEO
03

Phrases and topics: recurring wording in answers

Of 2,502 phrases, 1,824 are positive (72.9%), 665 neutral (26.6%) and 13 negative (0.5%). “Data-driven” appears 270 times and “full service” 105 times among positive topics. The risk-related list includes “not necessarily” and other cautious wording; review their meaning in the original answers.

Own phrases and topics: 2502 phrases, 1824 positive, 665 neutral and 13 negative, plus positive, neutral and risk-related topic lists with counts. Open the full-size screenshot
Phrases and topics: recurring wording in answers · Intren – SEO

A phrase classified as negative does not by itself establish a negative brand image. Topic lists guide investigation; check important conclusions against the saved AI answer and its written evaluation.

What do you see?

  • Total, positive, neutral and negative mentions, their proportions and a sentiment score.
  • Daily sentiment trends and classification distribution.
  • AI answers and evaluations with timestamp, model, prompt, classification, written reasoning and expandable details.
  • Own phrases and topics: positive, neutral and negative phrase counts and recurring positive, neutral and risk-related topics.
  • Separate own-brand and competitor sentiment and phrase views; period, model, tag, sentiment and prompt filters, plus export.

How do you use it to decide?

  1. Select the period, models, tags, sentiment and prompt.
  2. Read the own-brand score alongside the distribution and daily trend.
  3. Review the written evaluations in the AI answer list, then open relevant answer details.
  4. Use the phrases and topics view to identify recurring attributes and risk-related wording; switch to competitor views when needed.
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Positive overall sentiment can include risk-related phrases

The Intren – SEO example contains 423 mentions: 345 positive, 78 neutral and none negative. Its sentiment score is 90.8%, while positive mentions account for 81.6%. The separate phrase view includes 13 negative phrases among 2,502 phrases: whole-answer sentiment and individual phrase classifications describe different data scopes.

Fixed project figures from the supplied screenshots for September 13–October 13, 2026. Review automated evaluations in the context of the original answers.

What does measurement require?

Saved, deeply processed answers are required. Sentiment is a machine interpretation: review important conclusions alongside the original text.

Frequently asked questions

Does a score of 72 mean 72% positive answers?

No. It is the average sentiment score mapped from the -1 to +1 scale onto a 0–100 scale.

Is this customer satisfaction research?

It describes sentiment about a brand in measured AI answers. It does not replace customer research.

Should I act on one negative mention?

Review text, topic, and frequency first. An isolated uncertain classification differs from a specific claim repeated across platforms.

Can an answer be both complimentary and critical?

Yes. Recommendations can include strengths and weaknesses. Read excerpts and recurring topics alongside the aggregate score.

What does neutral mean?

The evaluated text carries no clear positive or negative attitude. This differs from a missing mention or an unprocessed answer.

How should I investigate an inaccurate AI claim?

Open the saved answer and citations, verify facts and source freshness, and track whether the claim recurs in later measurements.

Related features

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