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Reports and exports

Bring measurement evidence to your next leadership, SEO, or client meeting in the detail the decision needs.

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One measurement system
OpenAI APIGemini APIPerplexity APIGoogle AI OverviewGoogle AI ModeChatGPT

API measurements and separately measured interfaces can produce different results. Measurements describe the configured prompts and retrieval context.

AI Visibility

What question does it answer?

Leadership summaries and URL-level investigations need different detail. Report types and modules help you select the right scope; exports support further processing.

Sample project

Explore this feature with sample data

Northstar · illustrative project · comparable 30-day periods. These examples explain how to use and interpret the measurements.

Illustrative reports

10

Completed

8

Processing

2
Completed sample reports by type

Figures shown are illustrative sample data.

Completed reports in the sample workflow
0 5 10 2 Week 1 4 Week 2 6 Week 3 8 Week 4

Cumulative illustrative counts: do not sum the four values. The latest state contains eight completed documents. This is not a service-time promise.

Figures shown are illustrative sample data.

From measurement to a decision
  1. Purpose and report type
  2. Period, tags, and modules
  3. Generate the document
  4. Download and discuss
Detailed sample breakdown
Metric / scopeSample valueInterpretation
Leadership summaryCompleted · PDFMain metrics, prompts, and competitors
Technical SEOCompleted · PDFTechnical signals and available indexing data
Prompt 360°ProcessingAnswers and sources connected to one question
URL 360°ProcessingConnected measurements for one owned URL

Figures shown are illustrative sample data.

How should you read the result?

The chart groups eight completed reports by type. Two other documents are processing. It describes report-generation status, not visibility improvement. Periods, tags, and selected modules determine document scope.

Which decision does it support?

Choose a compact overview for leadership and URL detail for technical work. Align schedules with regular meetings and use supported exports for additional processing.

What should you check first?

Reports cannot replace missing data connections. Check periods, filters, sample sizes, and measurement status. Project links require permissions, while downloaded documents follow your sharing rules.

What do you see?

  • AI visibility, technical SEO, Prompt 360°, and URL 360° PDF reports.
  • Selectable periods, tags, and report modules, with configurable schedules.
  • Excel exports on supported screens and a REST API subject to access permissions.

How do you use it to decide?

  1. Select the audience and report type.
  2. Choose the period, tags, and available modules.
  3. Download the report or configure recurring generation within subscription limits.
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An illustrative use case

Leadership receives an AI visibility summary while the SEO team receives a technical URL export. Both use the same project with detail suited to their decisions.

An illustrative scenario, not a customer result or a promise of results.

What does measurement require?

Measured project data and appropriate user permissions are required. Data connections affect available modules. REST API access is separately authorised, and report generation can take time.

Frequently asked questions

Can everyone open a report link?

Project report screens require permissions. You can forward the downloaded PDF under your own sharing rules.

Does the API export everything?

The REST API provides authorised project lists and supported analyses. Discuss scope and access before integrating it.

Which report suits leadership meetings?

An AI visibility summary with key metrics and relevant prompt, source, and competitor modules is a useful starting point. Match detail to the decision.

How do Prompt 360° and URL 360° differ?

Prompt 360° connects answers and sources for one question. URL 360° focuses on available AI, technical, and related measurements for one owned page.

Why can a module have no data?

Connections, the selected period and filters, and processing status affect availability. A document does not create missing measurements.

Do PDFs and Excel exports contain identical data?

Their scope and detail can differ. PDFs summarise selected report modules; Excel exports provide the breakdown supported by the exporting screen.

Related features

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